Better Together Health is an organization devoted to improving American health care. Hired to develop their brand, I first developed a logo, incorporating elements from their parent organization, as well as a tagline, Shaping The Future of Healthcare.
Once the identity was in place, I designed and built the website, and created a series of email blasts to communicate to their target audience — journalists and health care professionals.
The primary goal was to share information and drive registration for their live events, held in Washington D.C. Both events maxed out attendance and additional viewers were able to participate via webcast. Shown here are several screen captures from the website.
Click here to visit the website.
CLIENT
Better Together Health
Event page for the 2015 Better Together Health event, featuring Robert Pearl at a lectern
Event page for the 2016 Better Together Health event, including links for registration and media inquiries
Screen capture from one of the videos, featuring patient stories